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Hover to zoom into the pile. Screens show colour slightly differently; if it's not right in your room, returns are free for 30 days.
Florence Cream Distressed Persian-Style Rug
Washed, erased-look Persian-style pattern in a light cream palette
£132.99
or 3 interest-free payments of £44.33 with PayPal Pay in 3
Colour: Cream2 colourways
Free delivery to UK mainland addresses.
30-day free returns. Not right in your room? Send it back, we pay the postage.
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Description
Pale, chalky and quietly characterful, this cream distressed Persian-style rug gives a bright bedroom or calm sitting room the feel of an old house. Florence Cream shares the all-over pattern of its crimson sister, washed back until it reads as a faint, textural whisper rather than a bold print. The flat, finely detailed pile carries a subtle sheen, so the cream shifts from warm to cool as daylight moves across the floor.
Expect a heavily washed, all-over Persian-style pattern with patchy, erased-looking areas that let the pale ground show through. The cream colourway keeps the palette light and neutral, so it sits happily with limewashed walls, linen sofas, mid-tone oak and aged brass. Use 150 x 200 cm at the foot of a double bed, 200 x 290 cm under a king-size bed, or the 60 x 230 cm runner along a landing.
Why you'll love it
- Washed, erased-look Persian-style pattern in a light cream palette
- Brightens north-facing rooms while keeping vintage character
- Low, flat pile slides neatly under bed frames and chairs
- Includes a 60 x 230 cm runner for hallways and landings
Details & materials
| Collection | Heirloom |
|---|---|
| Design | Florence |
| Colour | Cream |
| Style | Distressed Persian-Style |
| Material & pile | Heat-set yarn; flat, low pile with a subtle sheen |
| Sizes | 120 x 170 cm, 150 x 200 cm, 160 x 230 cm, 200 x 290 cm, 60 x 230 cm |
| Product code | ALI161 |
Care
Vacuum regularly on a low setting; blot spills straight away and spot clean with mild detergent; professional clean when needed.
Tip: use an anti-slip underlay on hard floors. It keeps the rug flat and makes vacuuming easier.
Delivery & returns
Free delivery to UK mainland addresses. Larger rugs are heavy, so it helps to have a second pair of hands on delivery day.
If your rug isn't right, return it unused within 30 days and we'll cover the return postage. Your refund goes back to your original payment method.
Same design
Florence in 1 more colour
Reviews
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Good to know
Heirloom questions
What size vintage rug do I need for my living room?
For most living rooms, 160 x 230 cm sits under the coffee table with the front legs of the sofa on the rug. Larger open-plan spaces or corner sofas suit 200 x 290 cm. In bedrooms, 150 x 200 cm works across the foot of a double bed, and the 60 x 230 cm runner fits most hallways.
How do I clean and care for an Heirloom rug?
Vacuum regularly on a low setting without a beater bar or rotating brush, working with the direction of the pile. Blot spills straight away with a clean white cloth, then spot clean gently with cold water and a little mild detergent. Avoid soaking or scrubbing, and use a professional rug cleaner for deeper cleaning.
Will the rug shed, and how thick is the pile?
Heirloom rugs have a flat, low and finely detailed pile, so they sit neatly under furniture and most doors. Like many new rugs, they can release a few loose fibres at first; this settles with regular vacuuming. The washed, distressed look is part of the design rather than a sign of wear.
Can I use an Heirloom rug on a hard floor or with underfloor heating?
Yes, they look lovely on boards, tiles and stone. On hard floors we recommend a good-quality rug underlay to help keep the rug in place and add comfort underfoot. With underfloor heating, choose an underlay made for that purpose and check your heating manufacturer's guidance first.
How much is delivery, and can I return my rug?
Delivery is free to UK mainland addresses. If your rug is not quite right, you can return it within 30 days and we cover the return postage, so you can see how the colour and sheen look in your own light before you decide.
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